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ADA Compliance

ADA Compliance

Maintaining ADA compliance by conducting an Americans with Disabilities Act (ADA) audit and then applying the corrections needed to the website has become a specialized part of our Web Design and user experience (UX) services.

Maintaining ADA compliance by conducting an Americans with Disabilities Act (ADA) audit and then applying the corrections needed to the website has become a specialized part of our Web Design and user experience (UX) services. Enabling a website to be ADA compliant involves multiple resources to properly audit and then fix site issues, that span from visual design to SEO and coding. It also requires the use of specialized tools and reports to more completely assess problems that are not as easily identified via a visual scan of each web page. Visual issues span from logos, color schemes and appropriate color contrasts to page font and characters to improve the UX (User Experience) for everyone, including those with disabilities and visual impairments. They could also apply to visually incorporating on-page SEO principles such as text descriptions of images and videos, also known as ALT tags, to the proper use of Header tags throughout each web page.

A hidden minefield for most websites in regards to ADA compliance, especially for sites that have gotten quite large. could be numerous coding issues to correct. It is not uncommon for larger sites to have ADA coding issues that number in the thousands, which becomes a labor consuming project to clean-up. Not every web design firm is capable of servicing this need since it needs experienced programmers (not designers) to fix these ADA compliance problems. The issue compounds itself further since most websites are not static, but are consistently adding pages and content. Therefore, even after updating a website to meet compliance guidelines for ADA, a business should consider doing ADA audits periodically. By doing so, this should minimize legal consequences for having such a dynamic site that is steadily expanding and boost confidence that ADA principles are followed fully. A tenet to keep in mind when doing ADA audits and fixes is that there is no one central source for ADA compliance, so there is no one set of principles to follow. Work done in this area is therefore delivered on a best effort basis based on current information and standards, which can morph over time for a digital environment like web design and UX. We view this area of ADA web design as a growth area, which will get more standardized rules and tools as the market matures.

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How to get started to achieve your sales, leads or design needs?

Contact us today and share your needs to achieve success with one of our team members. We can provide a FREE analysis of your website or a FREE consultation to hit your business goals. We are excited to earn your business!

FREE ANALYSIS

Our Process to Success

Our team of marketing, sales, and business development gurus can customize a business strategy within the context of your goals. We can offer a third party view to your marketing or sales strategy that may not be explored or be underutilized, provided under a consulting engagement.

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Initial Consultation

Our business relationship launches with an interactive review of your business, market, competition, reasons for the project(s), the demographics desired, timing, budget, and goals. We then mutually come to an agreement on the cost, terms, and deliverables if we wish to proceed forward.

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Planning

The on-boarding stage does require active participation from all parties in order to be more precise in the targeting, layout, design, content configuration, set-up, and goals. Depending on the project, substantial research may be needed along with an assessment of acquisition time and costs

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Execution

Our team manages each campaign and project, which ranges from recurring monthly services to one-time efforts. There is always a producer and either campaign manager or project manager involved with any service we provide.

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Results

We like to measure the performance of our campaigns, programs, and custom design and build projects since it helps us optimize those efforts so that we can make more intelligent decisions while including our clients to be an active part of the assessment. We both thrive when both parties are engaged throughout the entire process lifecycle, which then evolves our business relationship into other opportunities to work together. Our goal is to always add value so that we are a key part of each client's successful team.