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Mobile Marketing

Pay Per Click (PPC) Management

Conversion Rate Optimization

Email Marketing

Online Presence Analysis

Fell Free To contact Us
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info@your business.com

184 Main Collins Street West Victoria 8007


Lead Tracking

Lead Tracking

Lead tracking of online and offline campaigns are often overlooked since it is not uncommon for us to get limited data on what is working across all client campaigns.

Some marketing platforms include analytics and reporting in their solution, while others forego reports or offer very basic information that 3rd party tools need to be applied in order to properly determine what is working or not for each campaign. Lead tracking of online and offline campaigns are often overlooked since it is not uncommon for us to get limited data on what is working across all client campaigns. We prefer to apply analytics to all our campaigns since it helps us better optimize each program and improve them faster, which then boosts results and ROI, since it lets us and our clients know where their money could be best spent. 

Since lead generation and sales is our primary focus area, we ‘try’ to apply lead tracking to a variety of online and traditional campaigns spanning from Email Marketing, Pay Per Click (PPC), Product Listing Ads (PLA), Social Media Ads and Search Engine Optimization (SEO) for online to PR, TV and Billboards for offline, traditional approaches. Most of the time when clients handle tracking lead results, it’s done poorly, without any tools and/or through in-house staff that could forget to ask key questions or not get enough detail to make the information worthwhile or the reporting tools they use are not set-up properly or under-utilized to get more data that provides insight needed. 

We work with all types of industries to generate leads and sales which range from legal and rehab centers to private jet charters and automotive as well as many other markets. These firms range in size from local businesses and start-ups to larger regional players and departments of well-known brands. Obviously, the larger firms we work with don’t have lead tracking issues typically. Regardless, when we need to set-up reporting for a new campaign, we’re able to create, set-up and manage Google Analytics, Webmaster Tools and Search Console as we call tracking, text tracking, form tracking and chat tracking tools to provide a more comprehensive, federated view of results. 

We also have related capabilities that add value for our clients, such as heat map assessments of website activity and website lead flow detail to keyword ranking reports and backlink analysis for Search Engine Optimization (SEO) campaigns. We can also apply auto lead notification for visitors to client websites so that follow-up can be handled either immediately or delayed appropriately to close sales deals. These same auto notification capabilities can be applied to visitors of social media channels as well as clients and prospects that repeatedly open emails sent giving more insight for sales purposes.

For campaigns that wish to generate calls, we can offer not just call tracking, using both local and toll-free numbers; we can also set-up answering services as well. The answering service can be staffed during operating hours of a business or non-operating hours as well as 24-hour support. Additionally, we can have language-specific support depending on the project, which is typically either English or Spanish support for US-based campaigns. For certain industry markets, we can also provide lead follow-up as another layer of value to increase conversions of leads that clients desired further vetting before engaging. Of course, all these additional value-adds would also be accompanied by reports for review and assessment.


How to get started to achieve your sales, leads or design needs?

Contact us today and share your needs to achieve success with one of our team
members. We can provide a FREE analysis of your website or a FREE consultation to hit your business goals. We are excited to earn your business!


Our Process to Success

Our team of marketing, sales, and business development gurus can customize a business strategy within the context of your goals. We can offer a third party view to your marketing or sales strategy that may not be explored or be underutilized, provided under a consulting engagement.

Initial Consultation

Our business relationship launches with an interactive review of your business, market, competition, reasons for the project(s), the demographics desired, timing, budget, and goals. We then mutually come to an agreement on the cost, terms, and deliverables if we wish to proceed forward.


The on-boarding stage does require active participation from all parties in order to be more precise in the targeting, layout, design, content configuration, set-up, and goals. Depending on the project, substantial research may be needed along with an assessment of acquisition time and costs


Our team manages each campaign and project, which ranges from recurring monthly services to one-time efforts. There is always a producer and either campaign manager or project manager involved with any service we provide.


We like to measure the performance of our campaigns, programs, and custom design and build projects since it helps us optimize those efforts so that we can make more intelligent decisions while including our clients to be an active part of the assessment. We both thrive when both parties are engaged throughout the entire process lifecycle, which then evolves our business relationship into other opportunities to work together. Our goal is to always add value so that we are a key part of each client's successful team.